Curry Up Now Confirms Franchise Deals in Two New Markets: Atlanta and Sacramento
Curry Up Now, the Bay Area-based fast casual known for its innovative approach to Indian cuisine, has finalized three franchise deals that will bring the budding concept to four new markets, including Atlanta, GA; Sacramento, CA; Orange County, CA; and San Diego, CA. The brand hopes to open at least one store in each market before year's end.
Experts in the hospitality industry project that Indian food will continue to be the fastest growing ethnic food segment in the U.S., making room for Curry Up Now to solidify its position as the largest and fastest growing Indian fast casual restaurant in the nation. The concept was featured in QSR’s ‘40 Under 40,’ Fast Casual’s ‘Top 100’ list of movers & shakers, and named a ‘2018 Breakout Brand’ by Nation’s Restaurant News for its rapid growth and innovative approach to Indian cuisine.
Founded in 2009 by husband and wife duo, Akash and Rana Kapoor, and Senior VP of Operations and Co-Founder Amir Hosseini, Curry Up Now takes traditional Indian flavors and presents them in a friendly, recognizable format. Their menu fan-favorites include their signature Tikka Masala Burrito, Sexy Fries, Naughty Naan, and Deconstructed Samosa, as well as traditional items like Kathi Rolls, Biryani, and Thali Platters.
Curry Up Now is partnered with Fransmart, the industry-leading franchise development company, as its exclusive franchising partner to bring the brand to top 40 major media markets across the U.S.
For information about franchising with Curry Up Now, visit www.curryupnow.com.