G6 Hospitality Unveils First New-Construction, Dual-Brand Properties
G6 Hospitality LLC today announced the opening of two new-construction, dual-branded hotels, Motel 6/Studio 6 Austin, TX-Airport and Motel 6/Studio 6 Corpus Christi S. Padre Island Drive signify a growing interest for owners to provide multiple lodging experiences for guests. G6 Hospitality expects to open nearly 30 of these dual-branded properties in key markets across the U.S. and Canada by the end of 2019.
“The launch of these purpose-built, dual-brand locations underscores our commitment to providing travelers with trusted, affordable lodging in sought-after destinations like Austin and Corpus Christi,” said Rob Palleschi, CEO, G6 Hospitality. “Offering both our Motel 6 and Studio 6 brand experiences under one roof caters to our guests’ varied lifestyle and travel needs, be it leisure or business, and allows our owners the opportunity to attract two different guest segments to fill rooms.”
Affordability is a challenge for travelers to the Austin area said Vijay Patel, president and CEO of Humble Origins Hospitality Management, the owner of the Austin-Airport location. The company partnered with G6 Hospitality to provide more economical lodging options in the city, whether guests are looking to stay for one night or an extended period of time.
This is Corpus Christi-based ZJZ Hospitality’s first development project with G6 Hospitality and in the economy segment. President and CEO of ZJZ Hospitality, Deven Bhakta, said the economy segment was one that fit the long-term outlook for their local market, particularly knowing the community is a popular spring break destination.
For details on franchising with G6 Hospitality, please visit www.g6hospitality.com/franchising.