HFC Continues Expansion with New Officers and Headquarters Office
Home Franchise Concepts (HFC), the top-selling family of direct-to-consumer brands in the home improvement space, continues its expansion with the promotion of Faisal Khan, VP of technology, to the new position of chief information officer (CIO).
The 22-year informational technology veteran will be instrumental to the next season of growth for the company’s Budget Blinds®, Tailored Living® and Concrete Craft® brands, all ranked at the top in their respective categories.
A member of the HFC team since 2016, Khan will continue to manage all aspects of the company’s technology operations to help synergize investments across all brands and develop new business applications to support operations and continuous improvement.
Earlier this year, HFC elevated Jonathan Thiessen from VP of franchise licensing to chief development officer (COO) to accelerate growth of the company’s portfolio of brands through brand development and acquisition.
Under the leadership of CEO Shirin Behzadi, HFC supports more than 1,400 franchise territories in the U.S., Canada and Mexico. The company recently moved to a new, 38,094 square-foot HFC Home Office and Franchise Support Center in Irvine, Calif., featuring expanded management offices, interactive product displays, and state-of-the-art training, education and support facilities.
For 2018, HFC unveiled “Heart & Home,” a long-term commitment to transforming lives through ongoing national partnerships and local, community efforts. This included extensive employee volunteer programs and renewed partnerships with Working Wardrobes, Home for our Troops and Wounded Warriors Canada.
For more information, visit www.homefranchiseconcepts.com