Meditation for the Modern World: Current Meditation Now Franchising
Current Meditation, a Phoenix-based meditation studio, will begin franchising this spring, becoming the first meditation franchise concept in the U.S. Current Meditation focuses on “meditation for the modern world” to bring the practice of meditation mainstream, setting the new standard for the health and wellness industry. Its innovative business model solely provides meditation classes and creates a welcoming space that provides accessibility, convenience and ease to the ancient practice.
Current Meditation has taken a different approach to the design of its space and curriculum to make meditation more accessible to a wider audience. Its curriculum is designed to integrate the scientific research backing the physiological and cognitive benefits of meditation, while making the practice approachable to individuals who might not have otherwise incorporated it into their wellness routine. Offering guided meditation group classes, similar to traditional group fitness classes, Current Meditation’s instructor-led sessions feature new ways to practice, including its signature Aerial Meditation.
Created by three families who are franchising pioneers in Massage Envy, European Wax Center and Amazing Lash Studio, Current Meditation aims to help people of every skill level experience the benefits of meditation and achieve mental fitness.