NEW YORK CITY’S ACCLAIMED MAMOUN’S FALAFEL SETS SIGHTS ON OPENING LOCATIONS NATIONWIDE
Highly-acclaimed New York City legacy brand, Mamoun's Falafel, is pursuing an aggressive franchising growth strategy that aims to take the concept nationwide before the end of 2018. The fast growing Middle Eastern eatery is plotting store openings in Philadelphia, Long Island, and Fort Lee, NJ this spring, with additional units projected to open by year's end in Staten Island, Northern California, and Chicago. Mamoun’s currently operates five corporate stores in New York, New Jersey, and Connecticut, and two franchised locations in New Brunswick, NJ and Dallas, TX, which opened earlier this year to much fanfare.
Now known for being the 'oldest falafel shop in New York City,' the concept was first opened in 1971 by Mamoun Chater, who founded the business with the simple mission of delivering fresh, authentic Middle Eastern cuisine to his Greenwich Village neighborhood. The original menu, which Chater created using traditional Syrian recipes, ingredients, and spices, is still the menu offered at all Mamoun’s locations today. Chater’s legacy is now carried on by his four sons, who are determined to bring their family-owned and operated concept to new communities across the country.
Mamoun's is partnered with Fransmart, the industry-leading franchise development company behind household brands like Five Guys Burgers & Fries and The Halal Guys, as its exclusive franchising partner to grow the brand.
For more information about Mamoun's, visit www.mamouns.com.