PERSPIRE SAUNA STUDIO SET TO EXCEED FRANCHISE GROWTH GOALS IN 2021
Perspire Sauna Studio continues its growth trajectory in 2021 and is forecasted to award 20-30 new franchises over the next 12 months.
As of December 2020, Perspire has awarded franchises in Arizona, California, Florida, Georgia, Idaho, Iowa, Nebraska, North Carolina, Tennessee, Texas, and Wisconsin. Heading into 2021, Perspire already has interest from potential franchisees in Illinois, Indiana, New York, Virginia, Oregon, and Washington, to name a few.
“It seems like just yesterday we were opening our first Perspire location - little did we know it would take off like it has,” said CEO Lee Braun. “Despite recent events, we’ve been fortunate enough to stay on the same trajectory in terms of expansion and growth solely because of our naturally socially distant and personalized approach at each studio. Along with following CDC and local guidelines, every studio has remained open throughout the pandemic. It’s been remarkable.”
Perspire Sauna Studio was the first to develop and offer infrared sauna studio franchises in the USA. The holistic treatment combines sauna therapy with modern-day technology to provide guests with a comprehensive health and wellness alternative. Unlike traditional saunas, infrared saunas provide a gentle, soothing therapeutic heat that promotes relaxation and stress relief, detoxification, improved sleep, and the added benefit of boosting the immune system.
“Along with infrared therapy being a growing trend for consumers; we’ve seen an increase in prospective single-unit franchisees and multi-unit franchisees from across the country,” said Shery Christopher, Director of Franchise Development of Perspire Sauna Studio.