Rebranding and Repositioning Set to Fuel Rapid Growth for Fully Promoted
Fully Promoted, originally founded as EmbroidMe by Ray Titus (CEO of United Franchise Group) in 2000, is in the midst of rebranding all locations to offer a robust list of marketing services. The recent business name change from EmbroidMe to Fully Promoted was issued to better describe the full breadth of product and services offered to the local business community. The brand recognized a growing need for added marketing capabilities that went beyond customized apparel and promotional products. Fully Promoted will continue to offer these signature services along with other promotional products, printing services, and digital marketing- providing a one-stop destination for businesses in need of marketing support. In addition to marketing consultation, Fully Promoted also offers PPC campaigns, SEO, marketing material, leads list, social media programs, awards, gifts, embroidery, garment printing, custom apparel, promotional products, and screen printing products.
“Fully Promoted takes the best of what we offered as EmbroidMe and leaps us forward on a faster growth trajectory,” said Joe Loch, President of Fully Promoted. “Our new vision was established to provide significant benefits for our customers and franchise owners, allowing them to succeed together.”
Headquartered in West Palm Beach, FL, the original EmbroidMe, located at 1369 North Military Trail, had the honor of celebrating this transition on January 24th after seventeen years of successfully aiding the growth of its local business community. Franchise owner, Ben Bassett believes that this name change broadens the scope of the marketing services to encompass all that the brand has to offer. With nearly 350 stores worldwide including in the U.S., Australia and Europe and Africa, the brand is slated to open 70 more units by the end of 2018.