WOWorks Fast-Casual Restaurant Brands on Track for Impressive Growth in 2021
WOWorks family of restaurant brands Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh and The Simple Greek, have achieved steady growth for the second quarter of 2021 and the
brands are on track to open more than 70 new restaurants before the end of the year.
In the past three months, the brands have signed 13 new franchise agreements and opened 18 new locations, including debuts in Utah, California, Texas, Massachusetts and Tennessee – proving the consistent demand for fresh, flavorful and healthy fast-casual dining options. “In addition to continuing to build our traditional restaurant growth, we are looking to redefine the non-traditional restaurant category in unique and relevant platforms. From exploring non-traditional channels such as grocery stores, airports, universities, colleges and ghost kitchens, we are paving the way for growth with all of the brands under the WOWorks umbrella,” said Eric Lavinder, Chief Development Officer for WOWorks.
“We are especially excited about the possibilities with co-branded WOWorks restaurants that can help franchisees expand revenue hours to include breakfast.” The newly formed family of brands share a core DNA designed to meet a growing demand among Millennial families and GenZ guests who crave healthy, nutritious and flavorful dining options with a high level of customization and convenience.
WOWorks franchise owners come from different backgrounds, including existing franchise owners from different brands; varied business ownership backgrounds, such as construction, hotels, and fitness; former professional athletes; and military veterans.