THE LITTLE GYM PARTNERS WITH LEGO SYSTEMS AND KINDERMUSICK INTERNATIONAL TO ENHANCE PROGRAM OFFERINGS
The Little Gym International, the premier enrichment and physical development center for kids, enhances program offerings through strategic and exclusive partnerships with LEGO Systems, Inc. and Kindermusik International, Inc. These partnerships offer children unique, integrated opportunities to build upon the physical activities practiced in the gym and provide franchisees with promotional drivers to help grow their local business.
Through the multi-year partnership with LEGO Systems, Inc., the North American division of the world’s leading construction toy brand, The Little Gym is the official childhood development center home to LEGO-based activities. Similarly, the partnership with Kindermusik, the world’s leading provider of music and movement classes for young children, establishes The Little Gym as the only gym-based franchise offering stand-alone Kindermusik classes to its members in the United States and select locations in Canada.
In each of the partnerships, shared passion and common values are evident and reflect each company’s commitment to whole child development. “We seek out strategic partnerships that complement our world-renowned curriculum,” said Ruk Adams, CEO, The Little Gym International. “These partnerships provide a unique opportunity to make a positive impact on local communities, helping children develop and helping our franchise owners grow their businesses.”