Why Veterans are Attracted to DreamMaker™ Bath and Kitchen
It’s no secret that DreamMaker™ Bath and Kitchen has a soft spot for our military and that we are an ideal franchise for veterans. But why is that?
The experience veterans gain during their service translates extremely well to franchise ownership. Being a franchise owner requires focus, dedication and passionate execution of the franchise system, as well as perseverance and the ability to motivate and lead a team. These are all the same qualities that lead to success in the military.
DreamMaker™ Bath and Kitchen has grown swiftly to have locations in many states, in part by leveraging the strengths and qualities of the men and women from our armed forces. In fact, when surveyed by Franchising.com about what qualities service members bring to the private sector, veterans cited their strong work ethic, leadership skills and the ability to operate under pressure as part of a cohesive team.
These are the same hallmarks of a successful DreamMaker™ Bath and Kitchen franchise owner.
Creating a culture where veterans feel at ease
We work hard at creating a culture that speaks to veterans’ intrinsic drive to serve, appeals to their operational comfort zones and leverages their special training.
We accomplish these things by doing the following:
- Much the same way veterans are trained to be part of something bigger than themselves, DreamMaker™ Bath and Kitchen operates from a Code of Values™ which, in turn, generates a sense of purpose that goes beyond simply making a profit and truly makes a difference in people’s lives.
“DreamMaker’s corporate philosophy emphasizes honesty and community service,” says Nate Coombs, a DreamMaker™ franchisee and a former officer in U.S. Air Force. “All franchise owners and staff sign the company’s Code of Values. It’s not about our bottom line or seeing how quickly we can get a contract signed; it’s about making sure our clients are happy.”
Coombs credits the military for preparing him to lead his business. “I am proud to have served as an officer in the Air Force as a Missile Combat Crew Member. As an officer I had the opportunity to learn valuable leadership skills that I have carried with me into this career. I will always be grateful for the opportunity to be a member of the military, serve my country and learn lifelong skills.”
- DreamMaker™ Bath and Kitchen created and maintains a proven system that enables our franchisees to win. Our military is one of the most systematized organizations on the planet, replete with detailed rules, regulations and guidelines for every job. We mirror this structure by making sure that every aspect of our business follows a standard operating procedure. We believe in the adage, “People don’t fail; systems do.”
- We foster a culture of trust and accountability. We feel that the most important ingredient in becoming a healthy organization is creating a cohesive leadership team at all levels of the company. We strive to make sure that every employee has a personal sense of ownership, responsibility and pride in the company’s success.
Our purpose-driven culture makes us an ideal franchise for veterans and ripe for growth
DreamMaker™ Bath and Kitchen has seen great results since incorporating the above traits into our business and has attracted skilled veterans and leaders.
We have found that veterans make exceptional franchisees on par with entrepreneurial A-players. They are trustworthy, high-achieving and independent, with the ability to make solid decisions in tough situations. They take responsibility and ownership of their business while empowering others to do the same.
DreamMaker™ is working to make lives better for veterans, whether they need help remodeling or are looking for a new career. The company is part of the International Franchise Association’s VetFran program, which provides discounts to veterans starting a business. In fact, the VetFran program was founded by Don Dwyer Sr., the father of DreamMaker™ President and Chief Stewarding Officer Doug Dwyer.